![]() ![]() Design Principles: Space and the Figure-Ground Relationship.Design Principles: Visual Perception and the Principles of Gestalt.Note: This is the seventh and final post in a series on design principles. In some projects, unbalanced might be right for the message you’re trying to communicate, but generally you want balanced compositions. When a design is unbalanced, the individual elements dominate the whole and the composition becomes less than the sum of its parts. The individual parts contribute to their sum but don’t try to become the sum.Īn unbalanced composition can lead to tension. Everything works together and fits together in a seamless whole. While some of its elements might be focal points and attract your eye, no one area of the composition draws your eye so much that you can’t see the other areas.īalancing a composition involves arranging both positive elements and negative space in such a way that no one area of the design overpowers other areas. It feels stable and aesthetically pleasing. You don’t need to follow any of these principles, although you should understand them and have a reason for breaking them.Ī balanced composition feels right. There’s no one right way to communicate that two elements are similar or different, for example. However, design principles aren’t hard and fast rules. An unbalanced composition can lead to tension. The individual parts contribute to their sum but don’t try to become the sum. ![]() Balancing a composition involves arranging both positive elements and negative space in such a way that no one area of the design overpowers other areas. ![]()
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